The first ever Sebring Soda Festival is garnering a lot of local support and excitement with more than 30 sponsors and 40 non-profit organizations hosting tasting tents, as well as other businesses and organizations participating in various aspects of the event.


Highlands Regional Medical Center is the Title Sponsor, along with the following Presenting Sponsors: the Greater Sebring Chamber of Commerce, Visit Sebring/Highlands County Tourist Development Council (TDC) and the Sebring Community Redevelopment Agency (CRA).


“This endeavor was a community partnership from the beginning with the Chamber, TDC, and CRA, as well as Sebring Soda & Ice Cream Works,” said Liz Barber, CEO/President of the Greater Sebring Chamber of Commerce.  “We are thrilled to unveil months of hard work this weekend and celebrate good, old-fashioned fun in historic downtown Sebring for both tourists and locals to attend while showcasing our area businesses and non-profit organizations.”


Other local businesses and organizations that will be part of the Festival include: Children’s Museum of the Highlands – coordinating the Kid’s Zone, Dance Unlimited – performing and leading the sock hop on Friday evening, Highlands Little Theatre – performances and character photo opportunities, Sebring Cruise – hosting the Car Show, Ridge Area ARC – designed and produced souvenir T-shirts that they will sell at the event, and Sugar Sand Distillery – providing the spirits for the Pop & Fizz Cocktail Party Saturday evening. In addition, three local hotels – Chateau Elan Hotel & Conference Center, Inn on the Lakes and Marriott Residence Inn Sebring – are offering discount codes to Soda Festival attendees, and several downtown restaurants have committed to extended hours, an outdoor presence, and ‘grab and go’ menus to accommodate festival goers.


Additional event sponsors include:

“Daddy-O” Gold Sponsors: City of Sebring, Sebring Soda & Ice Cream Works, and Midflorida Credit Union


“Bees Knees” Silver Sponsors: Alan Jay Automotive Network, Bernie Little Distributors, Boom Boom’s Guns & Ammo, Boots Beverages, Bugs Bee-Ware, Duke Energy, Florida Lakes Surgical, Griffin’s Carpet Mart, Millennium Physician Group, Sugar Sand Distillery, Sun ‘N Lake Golf Club, Sun ‘N Lake Improvement District, The Palms of Sebring, and Tobacco Free Partnership


“Cool Cat” Bronze Sponsor: Chen Dental, Children’s Museum of the Highlands, Clifton Larson Allen, Dental Care of Mid Florida, Edward Jones, Carole Cook- Financial Advisor, Florida Hospital, Heacock Insurance, Highlands News Sun, Natalie’s Orchid Island Juice Company, Ridge Area ARC, Sebring International Raceway, and Sebring Wholesale Meats


Tickets are now on sale online at Sebring Soda Festival.  This festival will kick off on Friday, April 6 with a Rockin’ 50s Block Party from 5-8 PM, which will be a free event featuring live music, games, fun competitions and more.


The actual “Main Event” and Soda Tasting will take place on Saturday, April 7 and is free to attend during the day.  Tasting Tickets, which will be required to taste the 200+ sodas, are now available for pre-purchase at http://www.sebringsodafest. com/, as well as tickets to the Pop & Fizz Cocktail Tasting & Pairing Party for adults on April 7 from 6-9 PM.


Certain tastes, smells and sights bring us back to our childhood, and soda pop is often one of those tastes that brings along fond memories. Cooling off on a hot summer day with a root beer float, or a sharing a cola at the drug store fountain with friends, are the types of nostalgic moments you’ll be transported back to at the Sebring Soda Festival.  This new and exciting event is a unique opportunity to showcase the small town feel of the beautiful downtown Sebring area while promoting a family-friendly event that everyone can enjoy. With hundreds of craft sodas available for sampling (such as Ramblin’ Butterscotch, Cicero Peach Cobbler, Mr. Q Cucumber and Mo’s Mint Julep), along with a classic car show, live entertainment, art and craft vendors, pop-up retail storefronts, a variety of food options, kids zone, and more, we will bring back vintage fun for all ages.


The event will take place at 309 E. Circle Park.  All event details, including information on tickets, vendor space, volunteers and sponsors, can be found at


For more information about visiting Sebring, check out